Youtube Advertising

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Youtube Advertising

youTUBE ADS
Youtube 10
Youtube
Ads
When YouTube was acquired by Google
It became the planet’s second largest search engine. The power of YouTube’s influence comes from the fact that as we speak,
1 Billion users are actively pursuing its content.
youTUBE ADS
There are three types of YouTube Ads:
YouTube Ads
In-Stream
In-Stream: ads ranging from 10-90 seconds that appear at the beginning of a video.
Video Discovery
Video Discovery: ads that appear adjacent to the video, either to the right or above.
In-Stream
Bumper: a six second ad appearing at the beginning of the video that cannot be skipped.
YouTube is constantly gathering data from its users: their demographic information, purchase behavior, life events, and purchase preferences, to name a few. Because YouTube knows its viewership so well, your video ads can be optimized so that your ads are shown to users who will find them relevant and appealing. You even have the option of running your ads in videos that focuses on specific topics.
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